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'Ram Asur' team adopts a new promotional strategy


Imagine the lead pair of a movie going out into the streets and pasting the wall posters of their movie by themselves. Imagine them personally making a request to bystanders to watch their upcoming release. That's what the lead pair of 'Ram Asur', which is going to be released in theatres on November 19, has done. Abhinav Sardhar and Chandini have adopted a novel promotional campaign in order to garner the attention of the audience.

This is a new way of promoting a small movie, which needs public attention. In Tollywood, producers either host grand events or request stars to release the teaser/trailer/songs of their movie. The team of 'Ram Asur', for a change, felt that something interesting has to be done. They approached the potential audience at bus stops and other public places and personally urged them to encourage their well-intentioned movie.

'Ram Asur' is a science-fiction action-drama, which also features Ram Karthik. Helmed by Venkatesh Triparna, its music is by Bheems Ceciroleo. Sherry Agarwal and Shaani Salmon have key roles. Yesteryear star hero Suman and 'Jathi Ratnalu' actor Subhaleka Sudhakar have important parts.