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Film industry celebs mourn BA Raju's demise

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 "Well-wisher and a dear friend of mine for 37 years.. ...RIP dear BA Raju Garu," wrote Akkineni Nagarjuna, condoling legendary PRO BA Raju's demise. This is something many others in the film industry have said about the multi-faceted film personality.

Mahesh Babu knew Raju since his childhood. "Not able to process the sudden demise of BA Raju garu. I've known him since my childhood. We travelled together for many years and I worked with him very closely. A thorough professional and a gentleman at heart who was immensely passionate about cinema. Our family meant the world to him. A monumental loss for our family and the media fraternity," the 'Sarkaru Vaari Paata' actor wrote. It may be noted that Mahesh knew Raju through his father, Superstar Krishna.

Jr NTR, SS Rajamouli and others, too, took to Twitter and recalled their association with Raju.

Megastar Chiranjeevi spoke of how Raju had ready information available about films and their box-office performance. Chiru knew him even before he moved to Hyderabad.

Venkatesh wrote that he is at a loss for words. Ram Pothineni noted that Raju was an ever-smiling and positive man. Kajal Aggarwal described Raju's demise as a loss to the film industry. Actor Karthi described Raju as an affectionate and humorous person.

Condolences are pouring in from all over the film and media industries.