Kalyan Ram is popular for action films and thrillers. He wanted to try something new and did Entha Manchivaadavuraa a family film. But the film did not get acceptance as he expected. It lost in the Sankranti race. Allu Arjun starrer Ala Vaikuntapuramlo and Mahesh Babu starrer Sarileru Neekevvaru did well.
The film was a family drama and it failed to attract audiences. Kalyan Ram has created an action star image for himself. He wanted to try something new. Earlier he did a love story Naa Nuvve and failed in that genre. Hence he tries the family drama and failed here as well.
For sometime he will continue to do what he is good at and that is action films.